Project: Promote the simplicity of long distance phone calls through CTC, in the context of the so-called Long Distance War between several providers
Theme: New York, Paris, London, is now called so: 1880 (...) Note that in Spanish the word "Llamar" has a double meaning, similar to English
Agency: Prolam/Y&R - Santiago

Concept & Art: Gerard Prins
Photography: Gerard Prins (New York); Stock (Paris, London)
Media: Magazines
New York is now called...
Paris is now called...London is now called...

ShareThis